Welcome to this episode of our webinar series shorter than your coffee break!
In this episode of Ecommerce Espresso, we are joined by John Duggan, Co-founder of ecommerce and paid media consultancy,
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Access the recording to hear about the benefits, opportunities and challenges around paid media and loyalty. We asked Josh:
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Ecommerce is one of the fastest-changing industries in the world, what would you say are the biggest paid media opportunities currently for marketers?
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How would you recommend ecommerce stores incorporate loyalty tactics into these paid media opportunities?
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How should ecommerce stores measure the success of their paid media campaigns?